Stages / Define
Stage 1 of 9 · Vision, values, audience
Define — lock your niche, audience and model.
You’re starting out. You have an idea for a directory, but you haven’t committed to a niche, audience or business model yet.
Your toolkit
What to focus on at Define.
Six lanes, assembled from across the toolkit for exactly where you are. Define is mostly learning and validating — light on spend, heavy on clarity.
LANE 01
Learn it
Courses that teach this
LANE 02
Do it
Products & services
LANE 03
Evaluate it
Software to compare
LANE 04
Join it
Live events
LANE 05
Ask it
Community
LANE 06
Bundle it
Membership
Bundle it
Recommended: Nebula, free.
Start free on Nebula to explore, then step up to Voyager for support and course credits once you commit to your niche.